Real estate SEO is how Realtors automate their leads, gains traffic, and make Google do your real estate marketing work for you. Not every real...
How To Build Hyper-Local Real Estate Neighborhood Pages
In this article I'll show you how create the perfect hyper-local real estate neighborhood pages for your real estate website. Hyper-local Real Estate Neighborhood Pages...
Real Estate SEO Tips For Blogging
Here are some Real Estate SEO Tips and Tricks I’ve learned over the years that will help you get more page to your views to...
ADA Real Estate Website Accessibility Law
In the United States, the American With Disabilities Act law in place to ensure fair and equal access to all citizens when it comes to...
ADA Real Estate Website Accessibility Is Law
In the United States, the American With Disabilities Act law in place to ensure fair and equal access to all citizens when it comes to...
Real Estate Website SSL Certificate
An SSL certificate is a digital certificate that authenticates a real estate website's identity and enables an encrypted connection. Here's what you need to know...
What is a Real Estate SKAG?
CHEM's Real Estate PPC program uses what are called “Single Keyword Ad Groups” or SKAG. Have you ever wondered why your Google Ads Buyer or...
Real Estate Branding: How To Build Your Real Estate Brand
Building a real estate brand is HARD. Really hard. If you want to build a brand that lasts, you’re going to need some help.
ADA Compliant Real Estate Websites
If your real estate website does not attempt to be ADA compliant, you may also be committing a fair housing violation which is a very...
How To Build An IDX Real Estate Website
The biggest piece of advice I could give you for building an IDX real estate website is to keep it simple. You don't need to...
Viral Real Estate Blog Ideas
Even in this age of social media, a real estate blog is still one of the best ways Realtors can show off their expertise to...
How To Get More Leads From Your Open Houses
This is the real estate text message template that pings tens of thousands of cell phones every Saturday. There is a huge missed opportunity for...
Viral Real Estate Blog Ideas For 2022
We manage 100's of real estate blogs for our clients. Here are our best viral real estate blog ideas to get you started.
Real Estate SEO in 2022
One of the most common questions real estate agents ask us after building their websites is if real estate search engine optimization (SEO) is still...
How Much Traffic Should My Real Estate Website Get?
In real estate, the number of listings you sell is determined by the number of listings you get. And the number of listings you get...
Dynamic Community Pages: Real Estate Website Feature To Boost Your Google Rankings
Dynamic community pages indicate to Google that you are the real estate expert in that area. As Googlebots crawl your website, they pick up on changes,...
Free IDX vs Paid IDX – The Difference
The difference between free IDX vs Paid IDX tools provided by a paid IDX provider such as iHomefinder, ShowcaseIDX, Diverse Solutions, IDX Broker, to name...
Building A Hyper-local Real Estate Website For 2022
Marketing your real estate business should be a hyper-local endeavor. In this video I break down for you the steps we take when building out...
ADA Real Estate Website Requirements
ADA Website accessibility claims are on the rise. With a reported 177% increase in website accessibility lawsuits filed from 2017 to 2018, and a 131%...
Get More Real Estate Listings in 2021 (3 Focus Areas)
We always want to get more real estate listings, But even more so when we're in a sellers market and inventory is tight. Here are...
SaaS Real Estate Websites Are a Waste of Money in 2021
The SaaS Model For Agent Websites Is Broken! You could own your custom WordPress real estate website fan investment similar to the setup fees for...
How To Get Free Real Estate Leads in 2021
An easy way that you can start to generate free real estate leads is by simply creating and optimizing community pages on your website. While...
What It Takes To Build A Successful Real Estate Website in 2021
In this article I discuss the features every real estate website needs to be successful in 2021. These include Responsive Design, SEO, IDX, lead generation,...
Pay-Per-Click (PPC) Paid Marketing Explained 2021
Your brand has the power to reach millions of people around the world, and it only takes a few minutes to do. The power of...
How We Use Live Chat Buttons To Give Visitors Instant Answers
Use Live Chat Buttons For Real Estate Websites To Give Visitors Instant Answers For leads that want to talk to you right away, but don’t...
Responsive Real Estate Website Design: Making Buttons Easy to Use on Mobile
Make Sure Buttons and Text Boxes Are Easy to Use on Mobile Besides making sure your Real Estate Website itself is responsive, you need to...
How to Create An About Page For Your Real Estate Website
Your Real Estate Website About page is one of the most important pages on your real estate website. In this article I share with you...
A Guide to Google SERPs For Real Estate SEO
The Google SERPs (search engine results pages) are the listings you see whenever you type a query into a search engine. Knowing the layout of the...
The Google Algorithm Guide For Real Estate SEO
Have you ever wondered why Google algorithm keeps updating? Here is our complete Google Algorithm Guide For Real Estate SEO . Do you understand what Google...
Real Esate Website Design: How We Design CTA Buttons
CTA Button DesignThe design of your CTS buttons buttons can have a huge impact on your conversion rate. Subtle changes in color, shape, and copy...
We Design Web Page Layout To Match How People Read
The “F” Pattern: We Take Advantage of How People Scan Web Pages According to eye tracking research by Nielsen Norman Group, people scan web pages...
How to Dominate Google Beat The Competition & in 2021
Google's algorithm has changed so much this year. Page Experience is next, and there is a big update coming. Here are the 4 steps you...
How We Use Website Heatmaps To Improve User Experience
Using website heatmaps we can learn how visitors interract with your website. In this article I demonstrate some uses for website heat maps. We use...
Real Esate Website Design: How We Encourage Your Visitors to Engage
We Leverage Hick’s Law when Designing Real Websites to Encourage Your Visitors to Engage Named for British Psychologist William Edmund Hick, this law states that...
Real Estate SEO or Real Estate PPC 2021
With 2021 starting to take shape, we are spending a lot of time talking about real estate SEO (search engine optimization). Specifically, when/if it is...
ADA Compliant Real Estate Website Design
Attorneys have started sending letters to independent brokerages who's website does not have functionality for people with disabilites. Is your real estate website accessible to...
Getting Real Estate Clients in 2021
Here are the top ways real estate agents got clients in 2020 and how they plan to get real estate clients in 2021. Getting Real...
Real Estate Infographics: Creating Infographics For Real Estate
Infographics Are Great Freemium Content. Here is how you can create real estate infographics. As 2021 is beginning to gain momentum the marketing trend is...
Traffic Stats: Tracking Visitors to Your WordPress IDX Website
You might be interested in being able to see traffic stats by tracking visitors to your WordPress IDX website. There is a WordPress plugin called...
Picking A Real Estate Domain Name
If you follow the tips and tricks in this article, it will help you in picking a real estate domain name that will work for...
Do You Hate WordPress?
Is WordPress the platform upon which to build a real estate website? In this article we discuss the WordPress Pros and Cons for building a...
Real Estate Website Community Guides (SEO Tips)
Explore how to make your real estate website community guides and neighborhood assets professional and personable. When it comes to helping your clients find the...
How Real Estate SEO Works In 2021
How Real Estate SEO works in 2020 is a lot different than a lot of what you read online. This article give you some 2020...
Don’t “Buy” A Real Estate Website You Don’t Own
Your Real Estate Website is a big part of your business; an asset to your business. Each page of your website adds value to your...
Posting Video On Your Real Estate Blog (Tips + Video)
Embedding videos on your blog post is a great way to attract readership and conversion. However, using video to its fullest potential involves more work...
What Is IDX (Internet Data Exchange)?
IDX stands for Internet Data Exchange. IDX is the technology; that, in the most basic of explanations, powers the home search functionality on your real...
Real Estate Marketing Tips for 2021
In this blog post, I disclose my top real estate marketing tips for 2021. The real estate industry has had some interesting ups and down...
Seller Leads Landing Pages (12 Free Pages)
We've built you 12 real estate seller leads landing pages. The best part is these real estate seller leads landing pages are FREE! They include...
Renting vs. Owning Your Real Estate Website
Renting vs. Owning Your Real Estate Website is not just about the visuals. If you own your website, you also own your data, content, and...
A/B Testing For Real Estate Websites
The growth of your real estate business means more engagement and increased sales. However, to achieve your goals, you’ll need to optimize your marketing campaigns....
